{"id":115,"date":"2022-11-06T05:05:17","date_gmt":"2022-11-06T05:05:17","guid":{"rendered":"https:\/\/desdeelaltillo.local\/?post_type=portfolio&p=115"},"modified":"2024-10-24T02:21:41","modified_gmt":"2024-10-24T02:21:41","slug":"make-it-burn","status":"publish","type":"portfolio","link":"https:\/\/desdeelaltillo.com\/es\/portfolio\/make-it-burn\/","title":{"rendered":"Make it Burn"},"content":{"rendered":"
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Las marcas tambi\u00e9n son org\u00e1nicas y cambian, mutan, se transforman, se destruyen para reconstruirse, renacen y evolucionan. Durante el primer a\u00f1o de pandemia tuvimos la alegr\u00eda de acompa\u00f1ar a Make it Burn Candles en su transformaci\u00f3n para quemarlo todo cuantas veces fuese necesario y renacer. Despu\u00e9s de todo \u00e9stas son obras de arte que nacieron para ser quemadas.<\/p>\n\n\n\n

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Hicimos el rebranding de esta marca con el objetivo de ampliar su apertura de marca para otorgarle una nueva identidad con la cual comunicarse, m\u00e1s acorde con su personalidad y car\u00e1cter: Irreverente, moderna y osada. Un nuevo logotipo, imagotipo e isotipo, paleta de color, texturas e iconograf\u00eda, adem\u00e1s de suplir la necesidad de crear los identificadores de cada una de las l\u00edneas de producto. Un rebranding desde un a\u00f1o que nos empuj\u00f3 a todos al l\u00edmite, desde las cenizas, desde El Altillo.<\/p>\n<\/div>\n\n\n\n

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Brands are also organic and change, transform, are destroyed to be rebuilt, reborn and evolve. During the first year of the pandemic we had the joy of helping Make it Burn Candles in its transformation to burn everything as many times as necessary and be reborn. After all these are works of art that were […]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"media":"3791","location":"Bogot\u00e1, Colombia.","imagen":"3799"},"service":[4,5],"class_list":["post-115","portfolio","type-portfolio","status-publish","hentry","service-branding","service-graphic"],"_links":{"self":[{"href":"https:\/\/desdeelaltillo.com\/es\/wp-json\/wp\/v2\/portfolio\/115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/desdeelaltillo.com\/es\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/desdeelaltillo.com\/es\/wp-json\/wp\/v2\/types\/portfolio"}],"wp:attachment":[{"href":"https:\/\/desdeelaltillo.com\/es\/wp-json\/wp\/v2\/media?parent=115"}],"wp:term":[{"taxonomy":"service","embeddable":true,"href":"https:\/\/desdeelaltillo.com\/es\/wp-json\/wp\/v2\/service?post=115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}